Compliance Guidance Library
Detailed compliance guidance organised by regulatory framework and sector.
Compliance Guidance by Regulation
Detailed guidance on each regulatory framework applicable to UK healthcare marketing.
Compliance by Sector
Sector-specific compliance guidance for different types of healthcare organisation.
Platform & Governance
How the LearnedCare Sentinel platform works and how it supports governance processes.
About TLC Compliance
About The Learned Care Ltd, the platform, and the team behind it.
Official Regulatory Resources
Primary regulatory sources for UK healthcare marketing compliance.
ASA Rulings — Healthcare
Published ASA adjudications for healthcare advertising complaints
CAP Code Full Text
The complete UK Code of Non-broadcast Advertising
MHRA Blue Guide
MHRA guidance on advertising medicines and health products
ABPI Code of Practice
Current ABPI Code for pharmaceutical promotion
GDC Standards for the Dental Team
GDC advertising and marketing standards for dental professionals
CQC Regulation 17 — Good Governance
CQC fundamental standard for healthcare governance
About This Resource Centre
This resource centre is produced and maintained by The Learned Care Ltd, the company behind LearnedCare Sentinel — an AI-assisted healthcare marketing compliance platform for UK organisations.
The guidance provided here reflects our understanding of UK regulatory requirements as at the date of publication. Healthcare marketing compliance is a dynamic area — regulatory frameworks are updated, new ASA rulings clarify what is and is not permitted, and new statutory requirements are introduced. We recommend that organisations refer to primary regulatory sources and seek qualified legal or compliance advice when in doubt.
The LearnedCare Sentinel platform incorporates these frameworks into its scanning engine, which is maintained and updated by our regulatory analysis team. For information on how the platform's regulatory logic is maintained, see our Regulatory Framework Maintenance page.
Disclaimer: The content in this resource centre is provided for general information only. It does not constitute legal advice and should not be relied upon as a substitute for professional legal or regulatory compliance advice specific to your organisation's circumstances. The Learned Care Ltd accepts no liability for decisions made on the basis of this content alone.